Purpose-Driven

Leadership

Leadership Team

AssistRx leadership believes the perfect balance of tech + talent creates best-in-class patient and healthcare provider experiences.

With extensive experience in all aspects of specialty pharmaceutical services, our leadership team built an organization that shares this therapy expertise and passion to transform lives. As part of our mission to deliver leading technology and people solutions, we have the ability to connect stakeholders, accelerate patient access to therapy and improve outcomes. It’s what we do.

Meet the AssistRx Leaders

Lee Cooper
Chief Executive Officer

Lee Cooper

Chief Executive Officer

Lee Cooper joined AssistRx in 2025 after serving as Chairman of the Board. He leads the organization’s focus on delivering excellence in patient support solutions and its vision to transform lives through access to therapy.

Cooper has 30+ years of experience in leadership roles within healthcare, private equity and finance.

Jeff Gruener
Chief Financial Officer

Jeff Gruener

Chief Financial Officer

Jeff Gruener oversees finance, accounting, procurement and strategic business planning to drive company growth. He has served on the AssistRx Board of Directors as Chair of the Audit Committee since 2024.

Gruener has 30+ years of experience in leadership roles within finance, global procurement and strategic direction.

Adam Dresen
Chief Technology Officer

Adam Dresen

Chief Technology Officer

Adam Dresen joined AssistRx in 2021. He leads AssistRx’s software engineering & QA, data analytics & reporting, PMO, IT operations, infrastructure & telephony, technology products and security operations.

Stacey Little
Chief Growth Officer

Stacey Little

Chief Growth Officer

Stacey Little joined AssistRx in 2019. She oversees the planning and execution of strategies to increase company growth, expanding the organization’s reach among life sciences companies and healthcare providers.

Little holds 20+ years of leadership in market-leading and emerging specialty pharmaceutical commercialization services organizations. She specializes in positioning companies for growth in competitive markets and developing differentiated business strategies.

Nick Wilbar
Chief Operating Officer

Nick Wilbar

Chief Operating Officer

Nick Wilbar joined AssistRx in 2024. He leads the organization’s commercial strategy, focusing on translating our strategic priorities into operational execution, driving efficiency, and ensuring excellence in service delivery to our customers and the patients we serve every day.

Wilbar brings more than 15 years of experience to his role at AssistRx, specializing in driving commercial success and leading high-achieving teams in the specialty pharmaceutical landscape.

Heather Cullen
Chief People Officer

Heather Cullen

Chief People Officer

Heather Cullen joined AssistRx in 2025. She leads the organization’s people strategy, focusing on fostering a high-performance, inclusive culture aligned with business growth.

With 20+ years of leadership experience in human resources and business operations, Cullen specializes in driving operational excellence and continuous improvement across the employee experience.

Jackie Britt
Chief Client Officer

Jackie Britt

Chief Client Officer

Jackie Britt joined AssistRx in 2019. In her role, Britt leads our Strategic Account Management and Customer Success teams, with a focus on enabling customer value realization and ensuring alignment with the complex, evolving needs of our life sciences partners.

With 15+ years of experience in servicing patients, providers, pharmacies and payers, Britt specializes in creating a more effective and efficient healthcare experience.

William Grambley
Chief Product Officer

William Grambley

Chief Product Officer

William Grambley joined AssistRx in 2025. He leads product strategy and innovation, advancing the organization’s technology solutions to improve access, adherence and affordability.

Grambley brings 20+ years of leadership experience in healthcare technology, patient support and data-driven program optimization. He specializes in scaling engagement solutions and driving outcomes through strategic innovation.

Michael Carr, RPh
Group Vice President, CoAssist Pharmacy

Michael Carr, RPh

Group Vice President, CoAssist Pharmacy

Michael Carr joined AssistRx in 2019. He directs business strategy and operations for CoAssist Pharmacy, AssistRx’s direct-to-patient, technology-driven pharmacy platform.

With 20+ years of experience in pharmacy management, Carr specializes in program development, solution implementation, clinical support management, and optimizing business and operational processes.

Garret Hargrave
General Counsel

Garret Hargrave

General Counsel

Garret Hargrave joined AssistRx in 2022. He manages all legal affairs, corporate governance and litigations, and customer/vendor relationships to ensure effective compliance and privacy across the organization.

Hargrave has 20+ years of experience as a lawyer, with over ten years dedicated to the healthcare industry.

Edward Hensley
Co-founder and Senior Executive Advisor

Edward Hensley

Co-founder and Senior Executive Advisor

Edward Hensley co-founded AssistRx with Jeff Spafford in 2009 and now serves as senior executive advisor. He has led multiple organizations through rapid growth and successful transitions, having applied his expertise in the specialty pharmacy reimbursement and distribution channels.

Hensley brings 20+ years of leadership experience to continue supporting the growth of the organization.

Jan Nielsen
Strategic Advisor

Jan Nielsen

Strategic Advisor

Jan Nielsen acts as a strategic advisor for AssistRx, having previously directed strategy and operations for the AssistRx Patient Solutions portfolio.

Nielsen has 30+ years of experience as a clinical and operational subject matter expert and specializes in critical care, hospital management and specialty pharmaceutical commercialization.